With LinkedIn being one of the world’s largest professional social networks, having over 225+ million members and growing, it is one of the best platforms to showcase your professionalism, build your strategic partners, and interact with your connections.
Earlier this year, LinkedIn released to the public the ability to visually enhance your profile. Unlike Pinterest and Facebook, you should keep this section professional with slideshows, videos, and portfolio feature materials that best represent your professional career. Why is this important? This gives your audience another reason to stay top of mind. If your content did not capture them to remember you, hopefully your visual presentation will.
What information is acceptable and visually enticing?
- Blog Posts
- Slideshows Presentations (LinkedIn obtained Slideshare in 2012)
Don’t undervalue the capability of a visually enhanced LinkedIn profile. If there is something on your profile that you cannot relate in context, allure your audience and potential clients with your visual presentations. Share your LinkedIn profiles in the comments below! We’d love to see them and answer any questions. Start now and have fun with this!