Although many of the people reading this blog might think that social media is one of the most important inventions in modern history, there are millions of others who dismiss social media as a “waste of time.” Why the disparity?   Too many people falsely associate legitimate email marketing with spam. But thanks to the […]

When people hear that I’m an expert and run a consulting company specializing in helping people be more efficient, they often assume that I can’t stand email marketing. After all, most newsletters feel like junk and therefore a waste of time. But in truth, the opposite is true. I love email marketing, because it’s a […]

Let’s get right down to it: living inexpensively is about optimization. Whether you’re saving money through coupon clipping, reusing items to reduce your spending, or finding ways to have fun without breaking your budget, the “frugalistas” of the world are kindred spirits with those of us who are productivity experts. We’re all looking for ways […]