Word of Mouth Marketing Machine (WOMMM)
A clearly defined niche will help you stand out in a crowded market and attract the right clients.
In this workshop, we will:
Build Your Ideal Client Profile (ICP)
Your Ideal Client Profile (ICP) is a detailed description of your perfect client. A well-defined ICP helps you focus your efforts and tailor your messaging to attract the right people.
Identify Your Niche Market
Your niche doesn’t mean excluding other clients, but it helps you market effectively to a specific group, making it easier for people to refer you.
Build Your Strategic Tree
The “Strategic Tree” is a visual tool to help you brainstorm all the potential partnerships and relationships that can grow your business.