The Distinct Advantage of Video

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The Distinct Advantage of Video

May Topic: It’s Go Time: Best Practices for Filming Effective (and Interesting) Videos

As early as 2016 Mark Zuckerberg was saying that we were entering the “new golden age of video online.” Right now over 80% of all internet traffic is video-centric, so it’s safe to say that he was right. People have clearly shown their preference for video-based communication, but most salespeople are still reliant on tired old technologies and strategies that have lost their effectiveness. Let’s talk about what’s working today!
You will learn:
  • How to prepare for shooting your first video
  • What equipment/software works best
  • What to say *and what NOT to say”
  • How long different styles of videos should be
  • How to make our videos interesting and useful


Our Facilitator:

David Inman

David Inman is the Director of Development at Kennected and leads conversations across the country surrounding sales technology. As an avid reader and a firm believer in the scientific method, he has always pushed past conventional boundaries. From monthly science experiments that he runs with his four children to his ever-growing “Idea Journal” and even Rejection Bingo (believe me, it is worth asking about), he is constantly searching for ways to improve. David is also a self-proclaimed “sales nerd” who has a passion for finding innovative ideas that disrupt the market.

Today, that innovation includes something as simple as talking to a camera.

Did you know that right now only about 6% of salespeople are regularly using personalized video in their prospecting cadence? That means that most people, probably including you, are still typing the same text-only messages that were used twenty years ago. It’s no wonder that most emails go unread, unresponded, and un-noticed.

Over the past year, David has taught nearly 2000 people how to improve their prospecting, client retention, and even inner-office communication using video. Video should be an essential part of every business plan for 2021.


Date: May 12, 2021
Time: 10:00 am - 11:00 am
Event Categories: ,


Zoom Webinar

Indianapolis, IN

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