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Get Ahead in Your 2014 Marketing Plan and Leverage Tools You Already Possess

Is 2014 sneaking up too soon and you’re thinking to yourself, “Whoa, 2014 is just around the corner and I have no set plan in action!” Don’t let that stop you. Instead, think about what you have done in 2013 and the relationships you have already built.  Start by writing down a list of the […]

It’s Not Luck

It is intriguing to me how many people look at success and make judgments, false judgments relating to luck.  Comments like, “She’s so lucky,” or “How come that happened to him and not me?”  Truth is, very few people are born into massive amounts of money, the perfect body, an extremely unique talent or an […]

Gratitude in 30 Days? Make It 365

Gratitude in 30 Days? Make It 365

Over the weekend, I met with a dear friend who helped us get on the topic of people focusing on their shortcomings versus their talents.  Why do we do that?  You know when I mean, when we focus on all the things we are not good at or did not get complete versus focusing where […]

Use Seminars to Build Business Awareness

Use Seminars to Build Business Awareness

Are you looking for a new opportunity to market your business? Are traditional marketing solutions not getting you to your goal? Have you ever thought about hosting or running a seminar to drive awareness of your business?  Hosting a seminar is another arm of your business marketing plan. Instead of having multiple media sources, like […]

Visually Enhancing Your LinkedIn w/ Media

Visually Enhancing Your LinkedIn w/ Media

With LinkedIn being one of the world’s largest professional social networks, having over 225+ million members and growing, it is one of the best platforms to showcase your professionalism, build your strategic partners, and interact with your connections. Earlier this year, LinkedIn released to the public the ability to visually enhance your profile. Unlike Pinterest […]

Create a Strong LinkedIn Professional Headline

Create a Strong LinkedIn Professional Headline

Imagine a stack of resumes that is on your desk, ready to be sort out. Where do you begin? What will be the driving factor that puts you above the rest?  The same concept is applied when searching through LinkedIn profiles. How do you make yours stand out from the millions of people on LinkedIn?  […]

What’s Your Social Strategy?

What’s Your Social Strategy?

In today’s world, we are balancing multiple roles and authorities. The lines between your personal brand and company brand will blend, especially on LinkedIn. I’m often asked, “How does LinkedIn work for you?” I leverage my LinkedIn to reach new strategic partners and perpetuate current relationships. It’s one of the best ways for me to keep […]

Isn’t Spam Illegal?

Isn’t Spam Illegal?

Spam seems like it is everywhere. As soon as you think you have gotten rid of all of it, there’s another offer for some kind of prescription drug, a way I can save on my mortgage, or a distant family member in Nigeria who would like to give me a few thousand if I can just send him a couple […]

Rainmakers & Endorse Indy Join Forces: Indy Small Businesses Benefit From Partnership

Rainmakers & Endorse Indy Join Forces: Indy Small Businesses Benefit From Partnership

 SEPTEMBER 5, 2013 – CARMEL, INDIANA – The world of Small Business Marketing has changed yet again as two well-known companies in the Greater Indianapolis area join forces. Their collective Indianapolis databases of nearly 13,000 local businesses will now offer great benefits to their respective communities. Nikki Lewallen, Executive Director of Rainmakers and Alison Martin, CEO […]

Mentoring Is a Success Catalyst

Mentoring Is a Success Catalyst

Peer mentoring was the start of change for me.  When I say change, it put me on a completely different life path of personal growth and a commitment to greatness.  It all started when I joined a local professional organization with a big emphasis on personal development.  I remember one of my first meetings being […]